Win a Built Jeep Wrangler Rubicon 392 + $30,000 Cash

What you're looking at

This is Redline Society's RS60 grand prize: a Jeep Wrangler Rubicon 392, the only factory V8 Wrangler of the JL generation, wearing a proper overland build. Under the hood is the naturally aspirated 6.4-liter (392 cubic inch) HEMI V8 — 470 horsepower and 470 lb-ft in stock form, backed by the 8-speed automatic and full-time four-wheel drive.

The build is suspension, armor and light, not power: ICON Vehicle Dynamics control arms, FOX 2.0 reservoir shocks and a FOX ATS steering stabilizer underneath; ADD Offroad Stealth Fighter bumpers front and rear with a Rugged Ridge HD spare-tire carrier; Vossen wheels wrapped in Nitto rubber; a SuperWinch up front; a Quake LED fender chop kit; and a full Baja Designs lighting package — an OnX6+ bar, LP6 pods and Squadron Sport A-pillar lights. The engine is left alone, so don't expect the big power numbers of Redline's supercharged trucks — this one is about looking and going the part off-road. Winner also takes $30,000 in cash by check.

Why it matters

The 392 is already a bit of a collector's curiosity. Jeep discontinued the V8 Wrangler after the 2024 'Final Edition,' making a naturally aspirated HEMI in a Wrangler a one-generation-only proposition — which is why clean examples have held their value while much of the rest of the used-Jeep market has softened. As a built truck it lives in the $80,000–$95,000 window depending on base year and mileage, versus roughly $65,000–$73,000 for a stock example.

The fine print worth knowing

The promotion runs July 16 through September 10, 2026, with the drawing on September 17. The sponsor is Built USA, LLC, doing business as Redline Society, out of Palm Harbor, Florida; the winner is flown to central Florida to collect the Jeep and the check. Paid entries start at $35, and the storefront is running a '250X entries' multiplier, so a pack buys thousands of entries — but there's a real free route: the No Purchase Necessary form can be submitted an unlimited number of times per day, ten entries each (see the free-entry section for the operator's exact wording). Two things to keep in mind: the model year and odometer aren't published, so the truck's value is a range, not a fixed number; and a roughly $90,000 vehicle plus $30,000 cash is taxable income — the cash helps with the bill but won't fully cover it in a higher bracket.