Win a 2026 Lexus GX 550 Premium + $17,000 Cash

What you're looking at

A brand-new 2026 Lexus GX 550 Premium in Eminent White Pearl over Saddle Tan — the color combination that dominates GX order books. Under the hood is the 349-hp twin-turbo V6 paired with a 10-speed Direct Shift automatic and full-time 4WD, rated to tow up to 9,063 lbs with an integrated trailer brake controller. The Premium spec brings the 14-inch Lexus Interface touchscreen, 12.3-inch digital cluster, heated and ventilated power front seats, a power rear door with moonroof, and the full Lexus Safety System+ 3.0 suite. US winners also collect $17,000 in cash on top of the truck.

Why it matters

The second-gen GX is the enthusiast's pick of the Lexus lineup: real body-on-frame construction on the TNGA-F platform it shares with the Land Cruiser 250 and LX 600, with genuine off-road hardware under the luxury skin. Demand has outrun supply since the 2024 redesign, and plenty of buyers have paid sticker or above. One honest platform note: Toyota's V35A twin-turbo V6 family had a rocky debut in the 2022–23 Tundra (a machining-debris recall), but that campaign predates this application and a new GX carries the full factory warranty.

The fine print worth knowing

This rally benefits St. Joseph's Children's Hospital in Tampa, with entries running through August 14, 2026 and the winner announced September 23, 2026. Entry math deserves attention: the $10 tier buys just 40 entries — the weakest per-dollar ratio on Alltroo's platform, versus 16 entries per dollar at the $500 tier. Meanwhile the no-donation route is worth 2,500 free entries, more than the $100 tier gets you; the form is on the rally page and the terms are in Alltroo's official rules. On the charity side, donations flow through Change Starts With Me Inc., a 501(c)(3) that grants what remains to the hospital after fundraising and prize costs — its public filings show a majority of spending (roughly 61–71% in recent years) going to fundraising fees, and no percentage-to-charity figure is published. If maximizing hospital dollars is the goal, a direct donation does that better; if you want the truck, enter with eyes open. Note the $17,000 cash goes to US winners only, and the full prize value is taxable income — the cash helps, but on an $85,000 prize it likely won't cover the whole bill.