Win a 1979 Chevrolet C10 LS Restomod + $5,000 Cash

What you're looking at

A 1979 Chevrolet C10 — squarebody generation, the body style that spent thirty years as a work truck before the collector market finally caught up with it — rebuilt as a 2WD street truck around a drivetrain that has almost nothing to do with 1979.

The engine started life as a 6.0L Vortec iron block and left the shop as a 6.2, bored .020" over, with a Brian Tooley Racing cam, hardened pushrods and professionally built heads. Fuel and spark are handled by a Holley Terminator X MAX with billet rails and Dragon Fire coils, breathing through a billet aluminum intake and a custom cold-air setup. Cooling is a custom aluminum radiator with twin 12-inch electric fans — an unglamorous detail, and the one that separates a truck you actually drive in August from a truck you trailer.

Behind it sits a 4L80E, the heavy-duty automatic GM built for big blocks and three-quarter-tons. That's the right call on a truck like this: it's the transmission you choose when you want to stop thinking about the transmission.

Underneath, a 4–6 inch drop, a Wilwood rear disc conversion with matching front calipers and rotors, and 22-inch chrome US Mags. The body is Cardinal Red in high gloss, with custom headlights running red DRLs and LED low/high beams, a wood inlay in the bed, and a custom quilted bench seat inside.

Why it matters

The squarebody is the last genuinely affordable entry point into the classic American pickup world, which is why the LS-swap industry effectively grew up around it. The formula is well understood at this point — modern EFI, a transmission that can take the torque, real brakes, and a stance — and this truck hits all four rather than doing one loudly and skipping the rest. The Wilwood rear conversion in particular matters more than the wheels do: a 1979 C10 left the factory with rear drums, and adding 500-odd pounds of torque without addressing that is how these builds end up scary.

Be clear-eyed about what it is, though. This is a lowered two-wheel-drive street truck on 22-inch wheels — the ride quality is a deliberate trade, not a flaw, but it is a trade. JRB doesn't publish a dyno figure, so treat the power output as unquantified rather than assumed. The odometer isn't listed either; on a 47-year-old truck with a freshly built drivetrain the number on the dash stopped meaning much decades ago, but it does mean you're inheriting a 1979 chassis, 1979 wiring and 1979 sheet metal under the new paint. Cab corners, rockers and bed mounts are the traditional squarebody weak points and are worth a careful look in person.

The fine print worth knowing

The entry multiplier is the headline, not the rate. The site advertises 17,500 entries for $50. The rules set the base rate far lower: purchasers "will automatically receive one (1) entry into the Sweepstakes for everyone (1) whole dollars spent." The 350X you see on the homepage is a Bonus Entry Multiplier, which the rules expressly allow — "During any Bonus Entry Period, Entrants who make a qualifying purchase on the Website will automatically receive the entry multiplier in effect." So $50 buys 17,500 entries during a 350X window and 50 entries outside one. The homepage countdown is timing that multiplier window, not the giveaway; the actual close is in the rules.

The free route moves with the multiplier. Mail entries are not frozen at the base rate: "Each valid Mail-In Entry received during a non-bonus period will be awarded five (5) Sweepstakes entries. If a Mail-In Entry is postmarked during a Bonus Entry Period, the Mail-In Entry will be awarded the entry multiplier in effect." In plain numbers, a postcard mailed during a 350X window is worth 350 entries — the same as spending $1 — while one mailed outside a bonus period is worth 5, the same as spending $5. The postmark deadline is the same day paid entry closes, with a three-day receipt buffer. The full mailing address and requirements are in the free-entry text above.

The $30,000 figure. The official rules value the Grand Prize — truck, $5,000 cash, delivery and roundtrip airfare for two — at an ARV of $30,000. The giveaway page never mentions a value, the cash, or the travel at all. That ARV is the number the tax paperwork is built on: the winner has three business days to respond, must sign an Affidavit of Eligibility, and must provide a Social Security number for tax purposes. The bundled $5,000 covers a meaningful share of the federal bite on a $30,000 prize, which is presumably why it's there.

Two other clauses. Substitution: "Substitution, assignment or transfer of the Prize is not permitted, except by Sponsor, who reserves the right to substitute a Prize or any Prize component with another of equal or greater value" — standard language, worth knowing when one specific truck is the entire pitch. And eligibility is US-only and, per the rules, "Void in Puerto Rico, USA territories, where prohibited or restricted by law."

Sponsor is JRB Performance & Customs LLC of Palmer, Massachusetts, with American Sweepstakes named as administrator. The operator publishes 14 past winners by name and hometown, going back through its BG and JRB series.